Over the past four and a half months the world has changed and may never go back to what it once was. Coronavirus is just the beginning of it as 2020 will go down as one of the most historic years of this country’s history. One thing that will stick with me for a long [...]
We are all humans. We do make mistakes and yes, it can happen to you. No matter how careful we are, all it takes is a 30-second distraction to send us into panic mode because we cannot locate a child. Even worse is not being able to locate them when there is a body of [...]
For the past decade, I have been hard at work creating a system that will provide many advantages to the swimmers and families that choose to be a part of it. A system that can provide quality and appropriate programming for infants and beyond. Evolution Swim Academy has been successful in producing safer swimmers and [...]
You may have noticed over the past few weeks that we have been using the catch phrase “Find Your Freedom.” If you look at our social media channels or on our website homepage, “Find Your Freedom” is prominently displayed as a graphic of one of our students taking flight. The same graphic can be seen [...]
Did you watch the Summer Olympic Games in Rio? You may not have watched as much as I did but I bet you caught at least a bit of the “show?” After watching the Games, one thing is for sure, Americans love swimming. I felt it more this year than in years past. Even Ryan [...]
It was a warm summer day in July of 2011. I was prepping to meet my then boss for possibly the final time in my capacity as a drug rep. I was ready to deliver the message. After 5 years at my corporate job, I was going to turn in the suit and tie for [...]
I have a dilemma. We have too much turnover in my company. We hire young, energetic people that are from the millennial generation, for the most part. We hire the very people that Senator Bernie Sanders speaks to about free public university. These good people are defined, loosely, as people who were born from the [...]
Between Memorial Day and Labor Day, over 200 kids between the ages of 1-14 drowned last year in the United States. Of those, 143 of them were under the age of 5. California had the 3rd highest incidence of drowning and to be even more specific, Orange County had the highest rate in California. Drowning [...]
This past week I was reminded on two separate occasions that connecting with my clients is not so much about selling as it is about connecting. The first conversation I had was with a client who was patiently watching her daughter transition from being a timid and fearful student to a confident student ready to transition to semi-private [...]
This year, my 5-year old daughter Valentina is attending kindergarten. Normal enough right? Not so much. Although having a 5-year old cry on her first day of school is nothing out of the ordinary and sure, her crying makes it super difficult for mom and I to let go, we understand that it is part [...]