san juan capistrano

Not Making a Bad Problem Worse

Over the past four and a half months the world has changed and may never go back to what it once was. Coronavirus is just the beginning of it as 2020 will go down as one of the most historic years of this country’s history. One thing that will stick with me for a long [...]

May is Drowning Prevention Awareness Month

We are all humans. We do make mistakes and yes, it can happen to you. No matter how careful we are, all it takes is a 30-second distraction to send us into panic mode because we cannot locate a child. Even worse is not being able to locate them when there is a body of [...]

Being a Product of the System

For the past decade, I have been hard at work creating a system that will provide many advantages to the swimmers and families that choose to be a part of it. A system that can provide quality and appropriate programming for infants and beyond. Evolution Swim Academy has been successful in producing safer swimmers and [...]

Chlorine: Good or bad for our swimmers?     

When clients come to our facility and ask if we have a salt water pool, we are not quite sure what to answer. It’s not an easy question to respond to. We get what our clients are asking but the answer is a bit more complicated than you would imagine. Let me start by detailing [...]

Americans Love Swimming

Did you watch the Summer Olympic Games in Rio? You may not have watched as much as I did but I bet you caught at least a bit of the “show?” After watching the Games, one thing is for sure, Americans love swimming. I felt it more this year than in years past. Even Ryan [...]

Teaching Safer Swimmers before we Teach Fluid Swimmers

Between Memorial Day and Labor Day, over 200 kids between the ages of 1-14 drowned last year in the United States.  Of those, 143 of them were under the age of 5. California had the 3rd highest incidence of drowning and to be even more specific, Orange County had the highest rate in California. Drowning [...]

Learn to Swim v. Learn to Survive

So what’s the difference between learning to swim and learning to survive? We hear it all the time, “my child knows how to swim." We get her in the water (we will use a female child for this example) and sure enough, the child can swim, doggie paddle, etc. a few feet like a champ. Your [...]

Connecting With Clients

This past week I was reminded on two separate occasions that connecting with my clients is not so much about selling as it is about connecting. The first conversation I had was with a client who was patiently watching her daughter transition from being a timid and fearful student to a confident student ready to transition to semi-private [...]

Let the Holiday Season Begin!

With the Halloween festivities now behind us and the holiday season officially in full swing, we now look forward to lots of food, spending time with family and great holiday deals. Halloween takes special meaning in my family because it is an opportunity for us to take our yearly family picture. This year, as we [...]

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